Doug Smart

Managing Director for KFC SA

Add hope: Socially conscious advertising

Doug Smart, Naomi Meyer, Lauren Turnbull 2013-09-27 Two major South African award ceremonies in the advertising industry took place recently: the Pendoring awards on the 20th and the Loeries on the 21st of September 2013. Humour and social commentary on the South African situation seemed to be common themes. After attending the Pendoring awards, Naomi Meyer noted with interest the new marketing campaign of Kentucky Fried Chicken by Ogilvy Johannesburg.